To Dip, or Skip. That is the Question.

The chip aisle at your local market is crammed full of big name tortilla chips, each boasting zillions of varieties that at first glance sound mouthwatering and look healthy.

Baked…zero trans fats…all natural…hint of lime…Mmmm, you’re thinking delicious, healthy tortilla chips that won’t harm your health or diet, right?

We were too. But then we got ahold of ourselves and looked beyond the label claims to discover that many of these oversalted salsa soakers are NOT all that and a bag of chips.

Case in Point: Tostitos Tortilla Chips White Corn Hint of Lime


NUTRITION FACTS: Serving Size (6 chips), Calories 150, Fat 8g, Sodium 160mg, Fiber 1g, protein 2g

INGREDIENTS: White Corn, Vegetable Oil (Contains One or More of the Following: Corn, Sunflower, or Soybean Oil), and Less than 2% of the Following: Salt, Maltodextrin, Lime Juice, Lime Oil, Sugar, Monosodium Glutamate, Dextrose, Sour Cream (Cultured Cream, Nonfat Milk), Dry Buttermilk, Citric Acid, Sodium Diacetate, Partially Hydrogenated Soybean Oil, Corn Starch, Gum Arabic, Glycerol, and Artificial Colors (Including Blue 1, Red 40).

Decoding the Fine Print

Check it out. On closer inspection, you’ll quickly see that in addition to a bag of chips, you’re also getting lots of unsavory extras… like:

  • Trans Fats to keep ‘em crispy longer
  • MSG to boost flavor
  • Sodium Diacetate to preserve freshness
  • Artificial Colors to make ‘em pretty!

Okay, clearly, this is a chip you’ll want to skip. So, what’s a confused chip chomper who’s looking for a healthy tortilla chip to do?

Reality Check

Look no further! Your friends at eBrandAid have found the mmm, mmm mother of all tortilla chip brands. The name says it all – FoodShouldTasteGood!

Multigrain FoodShouldTasteGood Tortilla Chips


NUTRITION FACTS: Serving Size 1 oz (28g/about 10 chips) Calories 140, Total Fat 6g, sodium 80mg, fiber 3g, sugar 1g, protein 3g

INGREDIENTS: Stone Ground Corn, High Oleic Sunflower Oil and/or Safflower Oil, Brown Rice Flour, Flax Seeds, Evaporated Cane Juice, Oat Fiber, Sesame Seeds, Sunflower Seeds, Quinoa, Soy Flour, Sea Salt

These tortilla chips are not only off-the-charts yummy, but they’re also brimming with powerhouse ingredients that pack a nutritional punch!

  • They contain quinoa, oats, soy, flax and sesame and sunflower seeds.
  • These powerhouse ingredients are baked right into the chip, not just sprinkled on top. This leaves them loaded with all-natural protein and fiber.
  • They contain 260 milligrams of omega-3 fatty acids per serving — 20 percent of what you’re supposed to munch in a day!
  • They’re low in sodium, gluten-free, trans fat- and cholesterol-free…and they’re not genetically modified.

Maybe they should rename these chips FoodShouldBeHealthyandTasteGood. Okay, it doesn’t quite roll off the tongue, but you get the point!

Folks, here’s our bottom line: Please don’t be a dip and grab a bag of tortilla chips simply because the manufacturer makes it sound like it’s a healthy choice. Read the fine print. Chances are your pick will contain a few of our least favorite junk ingredients.

Don’t have time to investigate? Let your fingers do the shopping and check out our BestBrands tortilla chips selected by your trusty food sleuths.



FoodShouldTasteGood (All Varieties)
Tip: Before you dash off to your local grocery store for a bag of these scrumptious chips, check the FoodShouldTasteGood website for availability in your area. You’ll get a $1.00 Off instant coupon for your troubles!

Kettle Tortilla Chips Blue or Yellow Corn Natural
Kettle Tortilla Chips Multigrain Natural
Garden of Eatin’ Blue or Yellow Corn Tortilla Chips
Guiltless Gourmet Blue or Yellow Corn Tortilla Chips
Tostitos Natural Blue or Yellow Corn Chips
Corazonas Tortilla Chips, Original
Corazonas Whole Oat Tortilla Chips
Corazonas Whole Grain Tortilla Chips

Remember, when you’re armed with a little eBrandAid know-how, you’re in control at the grocery store.

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In Our Opinion: The information contained in the eBrandAid e-newsletters is strictly based on the opinions of the eBrand Doctors. We have created a set of guidelines that we believe will help shoppers to better understand and decode food labels on products found in most grocery stores. Our mission is to help shoppers find the healthier brands that have the least amount of chemicals and other junk ingredients.

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